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Behind the Brand

Ask anyone who knew me in my adolescence and they’d tell you I was a quirky girl from High Point, NC who filled her days with Sweet Valley High, The Babysitter’s Club, and Beverly Cleary books. Yes, the girl who created a library in the backyard shed where she lent out her personal faves to friends (she even applied late fees when they weren’t returned on time!).

 

Reading was my passion, and books were my escape. Every storyline pulled me in and created a vivid imagination that drove my siblings crazy! And while I loved to read, I soon realized I had an even greater affinity for writing. Nothing compared to the freedom I felt expressing myself through words.

 

As I matured, “writer” lost its appeal amongst the endless career options thrown at me during high school. Honestly, it didn’t have the “umph” I wanted for my post-college experience.

So, with my degrees in hand, I explored more exciting options.

 

The years that followed went a little like this: sales, customer service, human resources, assessment scoring, ELA item writing, and sales and marketing. In my last few roles, it became blatantly clear that I couldn’t run from the writing life. 

 

After conversations with friends, prayers on repeat, and a deep-dive assessment into my skills and passion, I was clear. So, I prepared myself for the biggest, most exciting leap in my life.

Enter Kopy Fresh

 

Like most newbie copywriters, I started my copywriting business as a one-chick show cranking out copy projects at bargain-basement prices for business owners I knew. There were certainly several growing pains along the way, but I was committed to perfecting my craft, tightening up my processes, and growing my list of amazing clients. 

 

We do it differently here   

 

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Fast-forward to the present day. We’re your not-so-typical boutique  copywriting, content writing, and copyediting agency. We color outside the lines whenever possible and break the grammar rules if necessary. Here, words are dope and good vibes are plentiful.

 

Our team of word pros take your brand persona and voice and create clear,  compelling, and concise messaging that connects with your ideal client and   solidifies your position as THE expert you are. 

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Shamia is the consummate professional! She knows what she's doing, how to do it, and communicates with you all along the way...At the end of the day, I got what I asked for plus more! I understand the need to make sure the words don't just sound good. They need to convert into sales to be sustainable and successful in business. Kopy Fresh delivers more than the copy. They ensure you're converting and with the best service all along the way! 

-Victoria P., Certified Life & Business Coach

So, forget what you heard about traditional agencies because we’re NOT that.

 

We’ve redefined the idea of an agency with a communicative, personable environment that caters to the people we treasure most - service-based pros. Our process ensures your project gets the attention it deserves from the initial copy chat to project delivery.

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Kopy Fresh In The Media

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Meet the Team

Shamia D.

Shamia D.

CEO & Lead Brand Copywriter

My Qualifiers:

-B.A. English

-M. Ed. Instructional Technology

-Over 15 years of creative, instructional, and sales writing experience



My Secret Sauce:

Just call me the Brand Voice Whisperer! I create custom content and copy that sounds like you while speaking loud and clear to your ideal clients. Your brand deserves to stand out!


My 4 Fun Facts:

  • Enneagram 6 - “The Loyalist”

  • I'm 90s R&B obsessed (Heyyyy, MJB!)

  • I owned and operated a virtual call center for 10 years

  • I'm a proud boy mom Xs 2 + wife

Maria B.

Maria B.

Lead Web Copywriter

My Qualifiers:

-B.A. English & Creative Writing

-Training: Comprehensive Copywriting Academy & UX Writing Academy


My Secret Sauce:

I’m a natural-born storyteller who sees the big picture and all the teeny details to convey the most compelling brand stories!


My 4 Fun Facts:

  • Enneagram 5w4 - “The Philosopher”

  • I'm a new coastal Maine resident

  • I am blueberry latte & limoncello La Croix obsessed

  • The smell of seaweed and saltwater intoxicates me!

Andrea C.

Andrea C.

Conversion Copywriter

My Qualifiers:

-B.A. in English from UCLA

-3+ years of experience in marketing & advertising

-2+ years of copywriting experience


My Secret Sauce:

I write words that identify with brands and their target audiences, which means I expertly tackle diverse topics for diverse clients. I always deliver well-researched and easy-to-read copy!


My 4 Fun Facts:

  • I have a twin sister (she's on the team, too)!

  • I'm a huge Disney fan

  • I'm the proud mom of a Shih-Tzu dog

  • I may just be a shopaholic (I'll unapologetically spend hours at Marshalls and TJ Maxx!)


Courtney D.

Courtney D.

COO & Tech Support Specialist

My Qualifiers:

-B.S. Business Administration with a concentration in Small Business Entrepreneurship

-9+ years of human capital management experience

-Small business owner of two burgeoning businesses


My Secret Sauce:

The devil's in the details. I am highly skilled at creating and maintaining organization, simplifying processes, and ensuring all Kopy Fresh business goes off without a hitch.


My 4 Fun Facts:

  • I'm an expert audio engineer

  • I played with Aretha Franklin in my HS band

  • I'm married to the BOSS (you may know her!) and have two sons 

  • I'm a deacon 

Courtney V.

Courtney V.

Lead Web Designer

My Qualifiers:

-Associates in Multimedia Graphic Design

-Over 15 years of design experience



My Secret Sauce:

Living in Cape Verde for four years gave me a unique perspective on how to represent people of color with designs that speak to our culture. I capture your vibe like no other designer!


My 4 Fun Facts:

  • I LOVE tacos!

  • I speak 3.5 languages

  • I'm a travel aficionado (I've visited more than 17 countries!)

  • I was a ballerina in my former life

Regina C.

Regina C.

Conversion Copywriter

My Qualifiers:

-B.A. Communication from UCSB 

-Almost four years marketing, writing, public relations and advertising experience


My Secret Sauce:

With a background in PR, I write with a knack for research and storytelling of each brand. I customize creative copy that captures the eye within seconds!



My 4 Fun Facts:

  • I want to travel to every continent when I am young and desperate to learn new cultures

  • I love pets more than people

  • I have the BIGGEST sweet tooth

  • I am the biggest girly girl you will ever meet


Kopy Fresh also works with several partners to provide even more services to our amazing clients.

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